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ideal client

Learn about the importance of branding in marketing and why it's crucial to develop your brand voice before you reach out to your target market.

The importance of branding in marketing

How to get more clients to your small business by taking a targeted approach to your branding. Read the post to learn more!

Branding tips to get more clients to your small business

How you can develop a brand voice for your business that sells your services and keeps your audience engaged.

How to develop a brand voice that sells your services

How to rebrand to reach your business goals faster. Keeping your brand aligned with your current business goals are crucial for good brand strategy.

How to rebrand to reach your business goals faster

Here are some tips for how to build a community around your brand, which is something every business needs. Learn how you can engage with your audience and attract followers to your brand.

How to build a community around your brand

Just what is brand culture, how do you build it, and why would you want to? Learn about the benefits and how to gain them in this post.

What is brand culture all about and how do you build it?

Learn how you can uses quizzes to grow your email list with an audience who is engaged and wants to hear what you have to say

How to use quizzes to grow your email list and learn about your audience

What is brand equity? Learn here and find out what it means for small businesses.

What is brand equity and what does it mean for small businesses?

Working out how to get your business to stand out doesn’t have to be something to stress out over. Follow this simple, straightforward advice, and learn how to grow your brand and business organically.

How to stand out and grow organically with authentic branding

Here are signs it's time to rebrand. Rebrand to maintain a strong position in the market, continue engaging effectively with customers, and keep growing.

How to know when its time to rebrand your business

Your ideal client is at the very foundation of the success or failure of your business. You need to know exactly who they are so you can focus your messaging and more effectively sell your services.

Why you need to define your ideal client

Here's how using consistent branding helps to strengthen the relationship with your customers, and grow your business.

How using consistent branding will grow your business

6 quick tips for writing a tagline that inspires your customers

6 quick tips for writing a tagline that inspires your clients

A complete guide to creating a brand that perfectly suits your business

A complete guide to creating a brand for your small business

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Lisa Furze

Brand Consultant & Designer

Strategy-led brand development and identity design for service-based entrepreneurs and small business owners.

© Lisa Furze

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Aligned Attraction Branding Method
Profitable Websites Workshop
Core Brand Pillars Workbook
Brand Personality Quiz
The 8-Step Branding Checklist
Guide to Brand Values
Logo Design Checklist
How to Charge Premium Prices
The Branding Companion eBook

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