A strategic, end-to-end process to align your messaging and identity design, so your website reflects your value and works as a true asset to your business.
Without strong messaging that’s aligned to where your business is today, your website can’t fully communicate your value or guide the right people to take action.
This process goes deeper than surface-level design. It brings clarity to your brand first, before translating that into a cohesive, high-performing website.
We start by defining the foundation that your brand and website will be built on.
Site flow & user journey
Positioning & messaging
Copywriting
You get the confidence of a plan-of-action that has been uniquely structured to suit your business.
With clarity in place, your visual identity and website to life in an iterative process.
Logo suite
Brand identity
Website design
You get to see your branding and website come together, from first concepts to polished designs.
Your website is developed, refined, and prepared to support your business.
Web development
Tech integrations
SEO
You get an online presence that reflects your level and builds trust from the very first interaction.
“Lisa has taken the very nebulous concepts that I had, and fully fleshed it out and created a beautiful website and design language that I couldn’t even have dreamed of, all the while staying fully compliant with the complex advertising regulations around my industry.
“She has kept me updated every step of the way, and provided very user friendly support for me to maintain my own website afterwards, all for a very reasonable price. Strongly recommend Lisa to any small business owner considering a website/branding upgrade – she will transform your web presence.”
Kwok Lie, Founder of Cosmetic surgery by K.H. Lie
A clear, confident brand and message
A cohesive, elevated visual identity
A strategic website designed to convert
A platform you feel proud to share
A foundation you can continue building on
This work goes beyond how things look. It changes how your business shows up.
"Amazing partnership working with us until we had the right look & feel for our brand. Couldn’t have asked for a more positive partnership. Lisa was so responsive and thoughtful in everything she did for us."
This is designed for service providers who have outgrown their current brand or website (or lack thereof!) and are ready for a more strategic, considered approach.
Most projects are completed over 8 to 12 weeks, depending how quickly we move through each phase together. This is a collaborative, creative process, so timelines can vary to accommodate our exploration of ideas. It's not always a linear process, and that's okay!
More than timing, the important thing for me is that you're completely happy with the end result, and the focus is on creating something aligned, and built to serve your business for years to come.
For the full process that covers everything from brand strategy through to the complete creation of your website, it's a high four-figure investment (in Australian dollars).
But, of course, every project is unique and what we include can be flexibly tailored to meet your needs.
Payment is typically split into monthly instalments, making the investment manageable while we move through the project.
Messaging is a core part of the process. We work together to clarify your positioning and refine how you communicate your value before moving into design.
Both! The process covers strategy, design, and development, so everything is cohesive and implemented properly.
I primarily build websites on WordPress using Elementor, which allows for a high level of flexibility, customisation, and long-term scalability.
With over a decade of experience on the platform, I’m able to create websites that are not only tailored to your business, but also easy for you to manage moving forward.
However, if you have a strong preference for another platform, we can absolutely discuss what that looks like.
You’ll have everything you need to move forward, and you’ll also have the option to continue refining and evolving your brand and website through the Brand Growth Partnership.
