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Lisa Furze

How to use your values, passions and ideas of success to figure out your business “why”.

Discovering your “why” and how it drives your business to success

If you’re putting together a brand strategy, you’ll want to work through these 7 questions that will help you get total clarity on where you want your brand to be.

Brand strategy questions to ask when discovering your brand direction

Read this post to learn what brand strategy is and how to use brand strategy to grow your brand and business.

What is brand strategy and why is it necessary?

There are some fundamental differences between art and design and they explain why design is the thing that gets your business ahead. Read the post to learn more!

The difference between art and design, and how design solves business problems

Learn how you can uses quizzes to grow your email list with an audience who is engaged and wants to hear what you have to say

How to use quizzes to grow your email list and learn about your audience

RGB and CMYK are two of the most commonly used colour modes in design. But when should you use each one? Read this post to learn more!

Understanding colour modes and how to them in design

If you're planning to get some professional help for creating the visual identity for your brand — try this quiz first!

Is your business ready for a professionally-designed brand identity?

What is brand equity? Learn here and find out what it means for small businesses.

What is brand equity and what does it mean for small businesses?

Here are a few things you can consider when it comes to choosing the right graphic designer to work with. These tips will help you make a good decision and hopefully lead you to selecting a designer you can comfortably work with long-term!

6 tips for choosing the right graphic designer for your business

As a small business owner, you should be continuously doing things to improve your branding. Here are a few things you can do to strengthen your branding starting today.

How you can strengthen and improve your branding

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Lisa Furze

Brand Consultant & Designer

Strategic brand and website creation for established service providers ready to align their online presence with the level of their work.

© 2026 Lisa Furze

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Branding resources

Aligned Attraction Branding Method
Core Brand Pillars Workbook
Brand Personality Quiz
The 8-Step Branding Checklist
Guide to Brand Values
Logo Design Checklist
How to Charge Premium Prices
The Branding Companion eBook
The Website Message Bundle
Colour Palettes for Health Practitioners

Get in touch

hello@lisafurze.com

Monday—Friday
9:00am—5:00pm AET