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Lisa Furze

How to create a professional brand voice without sounding stiff

How to make your website look branded and make strategic design choices.

How to make your website look “branded”

Tips for creating an AHPRA-compliant website for your mental health business.

How to create an AHPRA-compliant website that still feels like you

What branding means for mental health professionals

Discover the three stages of the client journey (aka marketing funnel) and how you can optimise your brand and website to turn potential clients into paying clients.

How your website turns potential clients into paying clients

Write out the core brand values for your business to connect with like-minded clients and give your brand direction.

How to write brand values for your business

This comprehensive list of adjectives will help you find the right words to describe your brand.

List of 160 brand personality traits for your business

Here are the simple steps you need to measure the strength of your brand and branding. Regularly reviewing these steps will allow you to build the strongest possible brand for your business.

3 steps to measure the strength of your brand

Your business needs both a strong brand message and also effective marketing message. To learn about the difference between the two, read this post.

Brand message vs marketing message. What’s the difference?

Building a personal brand gives your audience a reason to choose you and your business to work with. Here are some ways that works.

Why all freelancers should build a personal brand

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Lisa Furze

Brand Consultant & Designer

Strategic brand and website creation for established service providers ready to align their online presence with the level of their work.

© 2026 Lisa Furze

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Branding resources

Aligned Attraction Branding Method
Core Brand Pillars Workbook
Brand Personality Quiz
The 8-Step Branding Checklist
Guide to Brand Values
Logo Design Checklist
How to Charge Premium Prices
The Branding Companion eBook
The Website Message Bundle
Colour Palettes for Health Practitioners

Get in touch

hello@lisafurze.com

Monday—Friday
9:00am—5:00pm AET