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brand message

Your business needs both a strong brand message and also effective marketing message. To learn about the difference between the two, read this post.

Brand message vs marketing message. What’s the difference?

Content creation is an important part of any digital marketing strategy. But to do it effectively, you've got to keep some important brand-related things in mind.

A guide to creating content that generates leads

Here are some basic, brand-based writing prompts so you can create website headlines that your target audience will find irresistible.

Writing prompts for creating compelling website headlines

Having clarity on your brand is such a powerful way to build the kind of business you dream of. So, here are 12 questions for better brand clarity to help get you there!

12 questions for better brand clarity in your business

Storytelling is an impactful way to connect with your audience and establish your brand. Here's how to create a brand story that will draw in clients and keep them coming back.

How to create a brand story that captivates your clients

How to set up a good typographic hierarchy for your brand identity and improve the readability of your site.

Why typographic hierarchy is an important part of your brand

Learn about the importance of branding in marketing and why it's crucial to develop your brand voice before you reach out to your target market.

The importance of branding in marketing

This simple exercise is easy for anyone and will help you with writing a brand message that explains exactly what you do, for who, and why.

An easy exercise for writing a brand message

Do you sometimes create graphic designs for your small business? If you do, then it's super important that you have the ability to evaluate the effectiveness of your work. Here are some questions to keep in mind when designing.

5 useful questions for self-critiquing design work for your business

6 quick tips for writing a tagline that inspires your customers

6 quick tips for writing a tagline that inspires your clients

A complete guide to creating a brand that perfectly suits your business

A complete guide to creating a brand for your small business

Download The Branding Intro Workbook to get you started on the track to an amazing brand strategy for your business

Core Brand Pillars Workbook: a resource for businesses

Lisa Furze

Brand Consultant & Designer

Strategy-led brand development and identity design for service-based entrepreneurs and small business owners.

© Lisa Furze

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Core Brand Pillars Workbook
Brand Personality Quiz
The 8-Step Branding Checklist
Guide to Brand Values
Logo Design Checklist
How to Charge Premium Prices
The Branding Companion eBook

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