This project defines what YOUR brand is all about, so you can put it into words that actually land with your target audience.
In such a competitive world, doing good work only goes so far. You need people to be able to see and understand it, through the way you show up online.
But when you're so close to your business, it can be a real challenge to know what to include and what to leave out on your website. Maybe you're finding yourself:
Together, we dig into your business to uncover what’s there (the foundations that are unique and true to your work), and make them a usable and valuable asset.
There’s no need for you to be a wordsmith. You just provide the expertise you have of your business, and I’ll take care of the rest.
1. Strategy Session
An in-depth conversation and branding workshop where we clarify the core pillars of your business and its target audience.
2. Brand Clarity Guide
A complete reference document covering your brand purpose, values, personality, ideal client profile and visual moodboard.
3. Full Homepage Copy
This is where it all comes together. Using the strategy we’ve developed, I write the complete copy for the front page of your website, from hero headline through to final call-to-action.
Every section is designed to meet your ideal client where they’re at, speak to their current struggles and desired outcome, and show them how your offers are the bridge they need.
(Want more beyond your homepage? Just ask!)
You’ll receive both your Brand Clarity Guide and the first draft of your homepage copy within 1 week of the kick-off strategy session. From there, we can work on any adjustments if needed to make sure you’re completely happy with the final result.
The cost of The Brand Message Intensive is AUD$2000. This investment can also be credited, in full, towards the Brand & Website Elevation package if you’re interested in continuing our partnership once the work is complete.
“I would recommend Lisa for the extent (and speed) to which she just ‘gets it’ and understands what questions to ask and how to translate the plethora of words and details from clients into succinct messages that so accurately depict the brand and goals.”
Amy McFadzean, AEM Consulting
This might be everything you need to establish your brand, confidently publish your website, and grow your business in the direction you desire.
For those who decide they'd like to continue building in partnership, your investment here can be credited in full towards The Brand & Website Elevation. (No repeating work or paying twice!) We jump right into turning this messaging work into stunning aligned visuals and your full website build.
"I really liked the brand session. Made me get real deep with thinking about my services and my company’s WHY. I loved Lisa's process and how she could easily understand my needs. In fact, better at times in voicing those needs than even me!"
To get started on clarifying the story and strategy of your brand, fill out the form below and you'll hear back from me within one business day. For most people, that means locking in a date for the kick-off strategy session (usually within a couple of weeks), but if you have questions , I'll be happy to answer those first.
Book your free Zoom call below where we can discuss your business and see if this work would be the right step for where you are right now.