Marja Fox Consulting primary logo design

Marja Fox Consulting

Management consulting for executives who aren’t interested in wasting time.

The goal

Business consultant, Marja Fox, was making the big shift from operating her own business as a “hobby” to taking it seriously and committing to getting in front of her ideal clients.

She wanted a professional and high-level image that accurately conveyed the value of her work and would express the kind of person she was to work with.


Brand strategy
Logo & identity design

Business consultant brand personality traits
Business consultancy icon designs

Hands-on and flexible

Marja is truly a dynamic force who can come into a client’s project and play the roles needed to get the desired outcome. She’s also someone who recognises the value of enjoying her work and making things fun for her clients as well.

I wanted her branding to feel vibrant and playful, with imagery that convey creative problem-solving and how the road to results can get messy — but that’s not something to be afraid of.

Business consultant brand messaging example
Business consultant brand messaging example
Business consultant style guide page examples
Puzzle imagery
Business consultant core values

The result

Marja was able to implement her new brand voice and visuals in her website right away, creating a polished and professional image that also spoke to her bright character.

The bold geometric pattern alludes to her fun and creative process, whilst also linking back to her new logo, which fuses the initials of her name.

Marja Fox Consulting logo icon
Brand colour palette
Marja Fox Consulting secondary logo design
Visual brand identity design for business consultant, Marja Fox
Lisa Furze, Sydney-based brand consultant & designer

Brand consultant & designer
Lisa Furze

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