Do you want to elevate your business and improve its visibility by being more intentional with your branding?
If that’s a yes, then that’s great! Getting intentional with your branding and presenting a polished, cohesive image is an amazing way to advance your business to the next level.
BUT maybe you’re feeling stuck because:
- Although there’s a lot of information available online, there’s rarely a “Start Here” or “Page 1” to let you know how to begin.
- Words like “core values” and “purpose” get thrown around without a clear explanation of what they are and how to define those key branding elements.
- Even as you collect all the pieces of branding you think you need, you have no idea how to fit them all together.
Well, that’s why I wrote The Branding Companion.
- A crisp and clear definition of what a brand is? Check.
- My step-by-step formula for developing a brand strategy (the same one I use with my 1-on-1 clients)? Check.
- A break-down into the value of a logo and how to make the most of your brand identity? Check.
- A book that you could read in a single sitting but would still give you a well-rounded look into the world of brand-building? Check.
No tangents. No fluff.
Here's some of what's inside.
Definitions
Explanations of all the important branding terms, such as “brand equity” and the difference between a “brand” and “branding”.
Common Mistakes
How to avoid the branding pitfalls that far too many business owners make when building a brand.
Brand Strategy
Learn the exact approach that I take with my clients, to build a goal-driven brand that gets results.
Identity Systems
The importance of developing a visual language to communicate your brand to your ideal audience with logos, colours and typography.
The Branding Companion
Instant PDF download
The comprehensive, all-in-one branding resource for small business owners, so you can get clarity on your direction and discover the steps you need to take to get your branding where you want it to be.