Struggling to find the right words for your website?
Get the clear structure to build your home page, more effortlessly.
The FREE Website Planner breaks your homepage into 9 simple, strategic sections, so you can clearly explain what you do, connect with the right people, and turn visitors into clients.
A high-converting home page isn’t about sounding clever or “professional.”
It’s about meeting your potential clients exactly where they are and guiding them forward.
This planner covers these essential sections:
Navigation Bar
Header Section
The Desired Outcome
What It Takes
Who Am I?
Intro to Services
Social Proof
Final Call-To-Action
Footer Bar
Hi! I'm Lisa and I create branding and websites for business consultants, coaches and therapists.
As a service-based business owner myself, I understand the challenge of creating a brand around your services. It’s about establishing trust, communicating value, and demonstrating what sets you apart in a crowded space.
It all starts with a strong brand message, and my website planner distills some of the most important aspects of that message and how you can present it in a compelling way that attracts the right people.
Your home page is the virtual front door of your website — that's why it's so important to get right.
Your home page needs to:
- Set a strong first impression on your business.
- Position you as a valuable expert to work with.
- Draw your ideal client in and invites them to learn more.
It’s all too easy for people to click the back button.
Let’s plan out a polished and professional page that entices them to explore further instead.